Wal-Mart, the global retail merchant has been one of the most conquestful and most paying companies in the world, and a large part is due to its supply chain management. Heying and Sanzero (2009) describe it as the cornerstone to the companys success and a major competitive advantage in the retail/ department store industry. However as successful as the company was, it still had a major issue with environmentalists who motto the company as a vast multinational roll up polluting the earth.
It was not until in October 2005 that the then CEO of Walmart Lee-Scott decided to bear the multinational company in another direction, and launch a sustainable green strategy in order to dramatically diminish the companies impact on the global environment. Lee-Scott described that being a good steward of the environment and being profitable argon not mutually exclusive. They are one and the alike(p) (E.Plambeck 2007). Wal-Mart then commited to three inspirational goals To be supplied 100 share renewable energy; to create zero waste; and to merchandise products that sustain our resources and the environment too known as wal-marts 14 sustainable value networks. (E.
Plambek 2007) (exhibit 1)
As there is increasing cognisance within consumers for a greener environment, life cycle assessments, have with life cycle thinking (LCT) help to identify and weapon possible improvements or processes to goods and services which simultaneously are able to provide a sustainable environment. The key reasons driving this suppuration include government regulations moving in the direction that manufacturers are not only responsible for direct manufacturing impacts but also for impacts associated with product distribution, disposal and recycling. In addition, with environmental preferability emerging as a crucial factor amongst the consumer market, this has ultimately lead to...If you sine qua non to get a full essay, order it on our website: Orderessay
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