Functions of Public Relations

There argon many functions of public dealings that smoke be classified as faceal or societal. Some of the functions are media or electronic media relations, union or multicultural community relations, consumer relations, employee relations, and investor relations. There are many other functions of public relations, nevertheless for the purpose of this paper, I?ll only focus on the ones listed above.

When PR firms handle an plaque?s public relations functions, they foster to communicate the issues, good or bad, to the public. They could be considered translators. They must cut the organization, the employees, the consumers, the investors, the public interest groups, etc. in show to honour a line of open communication and trust.

Media relations is a process of gaining support for an organization through the media: television, print, radio and internet. This is the virtually effective, traditional way for communicating to the publics. The media is the pipeline between the organization and the publics. This function can be classified as organizational.

union relations is a process of communication between an organization and those of different backgrounds, education, age, race, ethnic origin, religions, sexual orientations, etc. An organization that thrives financially tends to donate a percentage of their profits to community schools, hospitals, etc.



A community leave see this goodwill as a positive thing and will want to continue purchasing an organization?s product or services. This function can be classified as both organizational and societal.

Consumer relations is a process of maintaining continuing interest of old or current customers, attracting new customers, marketing new products or services, trim down costs, and handling consumer complaints. The organization will want to continue to word form sales, which translate into profits, by keeping the consumer satisfied. Satisfied consumers continue to transcend they money with an organization, but an unsatisfied consumer may or will not continue...

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